About us
Who are we?
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Hello I am Daniela, the founder and creator of every piece of jewelry in the world of nezdcreates. I graduated in fashion design from the Bucharest University of Arts. I love reading books with a cup of aromatic tea in my hand, walking among the comfort of autumn leaves, and enjoying art in all its forms. |
nezdcreates started as a way to add small moments of peace and creativity to my daily life. Now it is an integral part of me. I love to experiment and challenge with designs, techniques and unconventional color combinations. Each of my jewelry is unique, handmade with attention to detail and striving for a perfect vision. I draw inspiration from everywhere, but especially from the palettes and textures of nature. It always helps me to put my philosophy into my works - elegance in an artistic way. Thus they become jewelry with personality, which I hope will bring beauty, peace and inspiration to your daily life.
How did it all start?
An unexpected beginning
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The story of nezdcreates begins unexpectedly – from an inspiring trip to Florence in the summer of 2024. I haven't done anything creative for a long time, but that's when the city of art welcomed me with its inimitable atmosphere. I went there in search of perfumes, but I was captivated by the beautiful cityscapes and the talent of the artists on the streets. The paintings they offered were simple, but they said so much. When I returned to Bulgaria, I felt that something was different in me. The desire to create awakened with new strength – but in a way different from anything I had done before. |
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Getting started
The first “canvas” on which I poured my new-born creative ardor was the ceiling of my own room. I remember clearly that the evening I finished painting it, I lay in bed and looked at it for a long time. That night I slept peacefully and blissfully, as I had not for a long time. I thought I had satisfied my creative urge.
It turned out that in the coming days a storm continued to rage in my heart, as if I had unlocked a door that had been closed for a long time. You understand that I cannot paint all the ceilings and walls in my house, and so others appeared, this time miniature ones. " canvases". I bought clay and made a few small plates on which I began to paint. After each finished plate, I had ideas and inspiration for five more. I quickly accumulated quite a few and was so inspired that I wanted to show them to everyone. And here the QUESTION appeared: "What is this for? What do you do with it?" I had no specific answer - I only knew that they bring me joy.
From clay to jewelry
After a few months I felt I was ready for something different and more practical. I returned to my passion for fashion design and decided to experiment with polymer clay and creating fashion accessories. I started timidly, but after the first pair of handmade earrings My fear melted away and was replaced by pure inspiration. I spent evenings creating new and new models.
Gradually, some of the tiles turned into necklaces and rings and found a place in the “ Canvas” collection. My love for the shades of green turned into the “ Forest ” collection. Mixing polymer clay with natural materials led to “Coral and Sand” , and playing with iridescent colors – to the marine inspiration of “Seashells” .
Ideas that don't die down
The creative process has become an inexhaustible source of energy. My ideas simultaneously burn and spring up – they struggle, move, intertwine and create new forms. Only time will tell what is yet to be born from this inner creative world.